Barbie Fashionistas

In 2005 many collectors stopped buying the vast majority of Play Line Barbie dolls due to the appearance they had, most of the molds of their heads looked strange, Mattel decided to buy them. Their heads swelled and most people did not like that rather stubborn appearance. At that time, a series like Barbie Fashion Fever, with its wide variety of clothing, managed to gain popularity. sales among this audience.

Barbie Fashion Fever

When Barbie sales began to decline in the early 2000s, in 2004 Mattel launched the Barbie Fashion Fever line of dolls. This line was a modern, fashion-focused take on the main Barbie line. The dolls came packaged in tubes and in realistic shapes. Teen idol Hilary Duff also promoted the line and appeared in commercials. This line also included clothing packages and styling heads. In 2007, the line was redesigned. The tubes were replaced and the dolls had a more uniform appearance in terms of facial shapes and fashions. In 2009, the line went It was renamed 'Barbie' until the fall of 2009, when it was discontinued.

The Barbie Fashionistas dolls were born replacing the Barbie Fashion Fever line in 2009, the heads of the Fashionistas dolls had been moderated, and although they still look Although they were a little big, they were more aesthetic and much less bulky.

These dolls had a very suggestive variety of looks and races and the fact that they had fully articulated bodies was a very tempting plus point. These Barbies had their own personality and tastes, which was reflected in their way of dressing and their names. So Artsy liked art, Wild liked animal prints, etc., there were more like Cutie, Girlie, Glam, Sassy. The following year new dolls appeared such as Spoty and Sweetie and finally the Fashionistas boys, who were also fully articulated. Many thematic collections were developed each year and since 2011 the names of Barbie, Ken and their friends (Nikki, Raquelle, Summer, Teresa...) were used again in some of them.

The evolution of Barbie Fashionistas

The first big change was in 2014, the company was incorporated. In some collection a new body, similar to the model muse of the collectible Barbies, but less stylized and more real. This more rigid and posed body has different positions of arms and legs, to achieve a greater variety of movements. This new body arrived to stay while the articulated was only used, increasingly improved, in the Fashionistas Style de Luxe, a more expensive line, with the same philosophy, but more complex outfits and in the He found that the dolls had grafted eyelashes.

The biggest change happened In 2015, with the help of designer Carlyle Nuera, the company began. You will create different and very varied looks for the dolls, playing not only with the face molds, but also with skin colors, hair, eyes and more radical hairstyle styles, such as creating such daring akgi It looked like a doll that had one side almost shaved, while the other side had long hair. The clothing that accompanied them was more real and urban, the body with flat feet was also introduced to vary the footwear styles.

Following this base of new modifications and designs, in 2016, three new bodies were added, the tall Barbie body, the curvy Barbie body and the petite Barbie body. ), to the basic Barbie Fashionistas doll body with a heel and flat feet. At that time, the possibilities of looks skyrocketed, almost infinite options emerged, more than 20 face molds were used, different skin tones, hair, eyes, hairstyles, four bodies with different proportions and the most varied styles of realistic clothing, something never seen before. The success was enormous and since that year, the proposals and looks have been growing. Today, Barbie Fashionistas continues to release new series that are increasingly more inclusive and varied.

Ken Fashionistas

The Ken Fashionistas did not emerge until 2017. Before 2017, only three types of Ken doll were manufactured, one blonde, one dark-skinned and one mulatto. As of 2017, not only does a greater variety of skin tones, hair and hairstyles appear for Ken, but two different body types are added.

• The basic Ken body has an athletic body, triangular in shape, with a wide chest, narrow hips and marked abs, which is given a stronger, totally rectangular body, since all ;rax, waist and hip have very little difference between them.
• Ken's streamlined body is a slimmer, smoother body mold.

Within the Barbie play line dolls, without a doubt the one that has the most fans among collectors is the Fashionista. At first it was because of their articulated bodies and now that they no longer have them it is because of their variety of looks and body diversity. The Barbie Fashionistas collection is immense and continues to grow today.

Over the years the series and their variety have been increasing annually and it looks like this will last. for many more years.